How to make your impact stories more sticky, less icky
~ RESOURCES COMING SOON! ~
If you’ve ever stared at your annual report, email newsletter, or impact stats and thought, “This could be doing so much more…” — you’re probably right. Nada worry: help is on the way.
Packed with insights from more than a decade working with B Corps, not-for-profits, and values-led teams to turn data and impact into movements for change, we’re creating a series on impact storytelling that sticks without the ick [COMING SOON]. Want in?
What you’ll get
A digestible framework for ethical impact storytelling
Neuroscience-backed tips on how to make your messages more effective and memorable (aka sticky)
Practical examples to help you storify your impact
Worksheets and prompts to help you apply it to your next campaign or annual report
Why I made this
I’ve spent more than ten years helping purpose-driven organisations, from grassroots NGOs to global B Corps, use story to spark change. But I keep noticing a pattern: the people doing the best work aren’t the ones telling the loudest stories.
This series is my way of changing that — so your work gets seen, shared, and scrolled by the people who need it most.
What’s the catch?
There isn’t one, unless you count curiosity. All I ask is your email, so I can send you the series as soon as it launches and make sure you’re the first to know when spots open up to put it into practice.